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Starting Your Own Fashion Business
WELCOME!
Welcome! (3:07)
MODULE 1- WHO WILL YOU SELL TO? IDENTIFYING YOUR PLACE IN THE MARKETPLACE
MODULE 1 VIDEO INTRODUCTION (1:31)
M1/1: CUSTOMER PROFILE, FINDING YOUR NICHE (6:50)
M1/2: IDENTIFYING + APPLYING TRENDS IN YOUR COLLECTION (9:56)
M1/3: RESEARCHING YOUR COMPETITION FOR A CREATIVE EDGE (5:13)
RESOURCES- MODULE 1
CUSTOMER AVATAR PROFILE
MODULE 2- BRANDING AND MARKETING
MODULE 2 VIDEO INTRODUCTION (0:49)
M2/1: MARKETING + BRANDING OVERVIEW (6:49)
M2/2: MARKETING YOURSELF, THEREFORE, YOUR COMPANY (5:14)
M2/3: YOUR WEBSITE + SOCIAL MEDIA (8:28)
M2/4: NETWORKING IN THE DIGITAL AND REAL WORLD (10:51)
RESOURCES-MODULE 2
MODULE 3- GET THE EXPERIENCE AND SUPPORT YOU NEED
MODULE 3 VIDEO INTRODUCTION (0:54)
M3/1: HOW TO USE SWEAT EQUITY TO GAIN SKILLS (8:24)
M3/2: FINANCIAL RESOURCES FOR YOUR BUSINESS (6:11)
M3/3: BUSINESS RESOURCES AND AGREEMENTS (8:03)
RESOURCES- MODULE 3
MODULE 4- SETTING UP YOUR BUSINESS- DESIGN AND PROCESS
MODULE 4 VIDEO INTRODUCTION (0:50)
M4/1: UNDERSTANDING YOU FASHION CATEGORY (8:02)
M4/2: STEP 1- INSPIRATION (5:10)
M4/3: STEP 2- SOURCING MANUFACTURERS + FABRICS (6:06)
M4/4: STEP 3- DESIGN: TOOLS + LEARNED SKILLS (5:47)
M4/5: STEP 3- DESIGN: EDIT + MERCHANDISE YOUR COLLECTION (7:37)
M4/6: STEP 3- DESIGN: CREATE YOUR SAMPLES (6:00)
M4/7: STEP 4- FITTING YOUR SAMPLES (5:37)
M4/8: STEP 5- SHOWCASING YOUR COLLECTION (8:41)
M4/9: STEP 6- PRODUCTION (9:02)
COURSE FINALE (1:38)
RESOURCES- MODULE 4
M2/3: YOUR WEBSITE + SOCIAL MEDIA
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